main character style that propels you forward.

if you ever feel like you don’t have what it takes to slay the style gamekeep scrolling.

a little about me

My name is Liz Thogerson, your personal stylist, fun-bringer, hype girl, and self-confessed Diet Coke Person. My journey started in music, transitioned through motherhood, and found its true calling in styling my favorite people in the world: rebel women.

My mission? To empower you through my Style Biology Method, which leverages your personal color, body architecture, and style archetypes to create a wardrobe that’s uniquely yours—defined, versatile, and 100% you.

wouldn’t the world be a better place if we all felt unstoppable in our own skin?

that’s what style elevator
is all about.

Rebel women like you are breaking up with the trend cycle, trying new things in a supportive community, and developing unapologetically authentic style that feels as good as it looks.

let me lay it all out for you.

Wasting time and money "guessing" on your clothes is not a cute look.

I know how driven you are. You're used to setting goals and achieving them through your natural talent and good, old-fashioned hard work.

You've invested energy into healing your relationship with yourself: your body, your thoughts, your worthiness. You're actively seeing the rewards of this work, both in your professional and personal life. It's awesome!

But, the way you're showing up on the outside doesn't match who you are on the inside.

So, being the resourceful, motivated person you are, you try muscling through…

You ask your fashionable friends for help, get rid of things from your closet, place order after order online, start reading up on style systems and color analysis...

Then you made your way here. That wasn’t an accident.

You wish there was a way to cut through the excess and get down to what is correct for you and your body, where to find it, and how to wear it.

freebies

freebies

free quiz:
what hat are you?

Think you’re not a hat person? THINK AGAIN!

The right hat for you is determined by your personality. Answer these 10 nosy questions about you, and I’ll pick your new hat, tell your style fortune, and give you outfit ideas to try now!

free mini-course!

Style without self-awareness is boring and shallow. And you are neither of those things.

Get the right foundation for style that is authentic in the ways that matter most to you, so you can let your freak flag fly without second-guessing.

free catalogs: handpicked by season

Know your season but aren’t sure what to buy? Enter: these epic shopping catalogs.

All the fun of getting your dELiA*s catalog, but with significantly more refined taste. If you’ve always wanted a personal shopper, your dreams have just come true.